About

Motivated by:

In March of 2019, the Ministry of Culture announced a vacancy: cultural attaché (kulturråd) at the Swedish Embassy in Beijing, China. The announcement had a job description and clues about what was expected of the applicant, in terms of skills and prior experiences. It was abstract enough to entice a diverse group of professionals. Among the tasks mentioned were: promoting Swedish culture and democratic values, and stimulate intercultural dialog between the independent cultural life in Sweden and China. The application required a demonstration of one’s knowledge of Swedish cultural policy, and a description of one’s significance to the cultural life of Sweden. But how? What is appropriate? What counts as knowledge and Swedish culture? And what about the fact that Swedish cultural policy fails to meet its goals related to diversity, inclusion and participation? Why is it important to promote Sweden and Swedish values? Where does cultural diplomacy happen and who have access to it?


My name is Ezana Mussie and I’m a music producer and independent researcher based in Malmö, Sweden (tnnlvsn.se). This site is the hub for DIY Cultural Diplomacy – a transmeedia project that sets out to appropriate Swedish cultural diplomacy for the purpose of expanding the capacity to be Hip-Hop.

A good place to start is to check out the blog posts (especially the one linked below) and the archive. You can also follow the process on VSCO, GoodReads and YouTube. Feel free to roam this site and don’t hesitate to get in touch with questions, suggestions and comments!

DIY Cultural Diplomacy is supported by Kulturbryggan and ends when epistemic justice has been served!